Welcome to the first Brand Amp Camp of 2009 (BAC).  Brand Amp Camp is like nothing you’ve ever experienced…and it’s NOT for everyone.  BAC is a total immersion experience where you’ll accelerate your business’s online success by years…saving cash, heartache, and pain.  How can we make such a bold claim? Let’s first explain what BAC is NOT.

Brand Amp Camp is NOT:

• A day full of speakers whose message quite frankly is the same heard at every business seminar and workshop you’ve been to in the last 10 years.
• A “get my company to pay for it and just hang out all day” conference.
• A daylong gathering in a hotel lobby that will send you home with nothing more than a big binder and a USB key with Power Points.
• A “Get rich on the web in only 24 hours” pitch.
• A geeky tech gathering where business owners will feel under qualified and overwhelmed.

Brand Amp Camp IS ABSOLUTELY

• A hands-in-the-dirt full 12 hour day that will take you from having a worthless brochure based website with no interactivity…to a powerful and interactive site that YOU can manage.
• An intense, total immersion, expertly guided foray into shooting your own video, recording audio, and knowing how…and why to blog.
• A “work camp” where you’ll shoot your own company video commercial/introduction, record a podcast, and finish the work day with your new website FULLY OPERATIONAL and LIVE.
• A hands on approach with pre-work that means when you arrive, you’ll be working on YOUR site, building YOUR video, and YOUR site content.
• A place where you’ll learn how to generate content for your site…that will DRIVE DEMAND for your products and services.
• A team-based learning experience where you’ll be teamed with 1-2 “campers” who will support each other and drive everyone’s success.
• A learn-by-doing educational event where you’ll receive 5 FIGURES WORTH of instruction and training that makes you INDEPENDENT FROM US OR ANY OTHER TECH COMPANY if you want to be.
• All the tools you’ll need to AMPLIFY YOUR ONLINE BRAND including:
• A follow up conference call/webinar with the Brand Amp Camp Staff
• Hosted Wordpress website with SEO and optimization plug-ins
• A personalized “welcome” video and podcast for your website
• Custom graphics and design
• Fully integrated social media and email marketing capabilities
• Free access to the Brand Amp Camp Interactive Learning Environment (ILE) for 6 months.

Who Should Attend?

Brand Amp Camp is distinctly targeted at:

1. Business owners who don’t have a website.
2. Business owners who have a brochure based static website that does absolutely nothing for them.
3. Business owners who have been trying for years to “Get around to updating their site”
4. Business owners who’ve had their “Cousin Johnny” doing their site as a side project for $200 for the last 18 months.
5. Business owners who want to know enough about technology to understand and appreciate how to leverage it into more topline revenues.
6. Business owners’ staff (IT, marketing, etc.) who are “In charge of the company website”.  We strongly encourage the business leader/owner to attend as an additional observer if staff will be in the trenches.
7. Business owners who want to understand and utilize social media tools in their businesses.
8. Business owners who want to shape and define a clear web strategy for their businesses and have a platform to execute.

What You Need To Do

If you’re ready for the adventure then we’re ready for you! Register for camp today and our staff will contact you directly, welcome you to camp and email you your pre-work “backpack.”

Questions? Email doug@createWOWmedia.com or call us at 515.306.9319, we’d love to help.

Logistics:

1. Event will be held on July 11, 2009 from 7am-7pm with after class event at Court Ave. Brewing Company.
2. Event will be held at 300 SW 5th St, Des Moines, IA 50309 at Impromptu Studio, the location of the createWOWmedia studios and instructional center.
3. $3000 per person, $500 per additional observer from your company (limit 2 additional observers per company)
4. A $300 cancellation fee through applies through June 15. ($50 cancellation fee for observers). After June 15th the registration fee is non-refundable.  Remember, we must staff this event with experts, speakers, and professionals for an entire day and we can’t simply send them home.
5. A training reimbursement may be available from the Iowa’s Department of Economic Development to cover a portion of your investment.  Companies are required to match reimbursed expenses 2 to 1 so effectively, you may be able to get $1000 of this camp reimbursed including travel!   The program description and application can be found here.  The general guidelines say that YOUR company must be in the fields of IT, advanced manufacturing, or bioscience and the employees taking the class must be IT workers (not salespeople, etc.).  Remember, these are simply the qualifications to get the reimbursement…NOT requirements to participate in BAC.  We will have a wide range of technology skill sets at BAC and you will not be required to do overly technical work.
6. We have 10-15 spots available for each class. These are the “campers” who will be in the trenches.  Additional observers are not counted in this number.

Please join us for a day to remember at Brand Amplification Camp, 2009.  Real Change. Fast.

Regards,

Doug Mitchell
Founder and Chief Brand Amplifier
createWOWmedia